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Captains' Log

Thoughts from the bridge of Searchcraft's starship.

A History of WordPress Search
Don MacKinnon
Learn how WordPress default search works under the hood — from WP_Query to SQL LIKE queries — trace its evolution from WP 3.7 to 6.2, understand its real-world limitations, and explore practical options for improving content discovery on your site.
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Apache Solr vs. Searchcraft
Don MacKinnon
Apache Solr is a powerful search engine, but its operational demands are increasingly mismatched with how modern teams work. This guide explores the costs of running Solr, how Searchcraft's configuration-first approach differs, and when migration makes sense.
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Improving Trust in AI Systems
Don MacKinnon
Product teams know that more and more, AI is becoming interwoven into products. Teams must innovate swiftly, but not at the expense of damaging their reputation. We break down the process behind how these systems work, how you can improve the accuracy of AI platforms, and the pitfalls to avoid. A must-read for any product team looking to improve the trust of their AI solutions.
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Building Spacescrapers
Charpie
Building ambitious digital projects doesn’t require genius. Avoid this common trap and watch your progress take off.
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The Persona Pay-off: Quadruple Your ROI
Charpie
Discover how to turn boring tasks into game-changing insights and avoid leaving money on the table.
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The Quiet Revolution of Empowered Workers
Charpie
How lessons from empowered 20th-century factory workers illuminate the rising strategic role of today’s front-end developers.
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The Famous Experiment
Charpie
What do 17th-century physicists and modern weather apps have in common? A simple experiment that proves originality is inevitable.
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What happens when a designer builds a developer tool?
Charpie
Breaking search out of the backend: a designer's take on building tools developers actually love.
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